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      <title>Michael M&apos;s X10 Blog</title>
      <link>http://www.x10community.com/michaelm/</link>
      <description>Welcome to the Blog Page of Mike Mallari, the Community Director &amp; Affiliates Manager for X10 Wireless Technology.  This blog focuses on both Community and Affiliate aspects of X10.

In addition, from time to time I like to share stories about life, family, sports, and other things.  I hope you enjoy my blog.  If you share a passion for the same things I do, then please check out my regular postings, as I think you will enjoy what I have to say!

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      <language>en</language>
      <copyright>Copyright 2008</copyright>
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            <item>
         <title>InHouse Affiliates! Build Your Own X10 Shopping Site</title>
         <description><![CDATA[<p align="center" class="style2">&nbsp; </p>
<p class="style2"> X10 InHouse VIP Affiliates! Want to create your own website complete with trackable &ldquo;Add to Cart&rdquo; buttons or anchor links that direct to pages throughout the X10 site? Here&rsquo;s how!</p>
]]></description>
         <link>http://www.x10community.com/michaelm/2008/02/inhouse_affiliates_build_your_1.html</link>
         <guid>http://www.x10community.com/michaelm/2008/02/inhouse_affiliates_build_your_1.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Tue, 05 Feb 2008 11:15:01 -0800</pubDate>
      </item>
            <item>
         <title>A Beginner’s Guide To Online Selling</title>
         <description><![CDATA[<p>Many people join affiliate marketing programs with the dreams of making a fortune but then are left wondering what to do because the sales just aren’t arriving as they had thought.  It’s easy to add a banner to your website, but what do you have to do to make that first sale?  A lot of people don’t realize that affiliate marketing can take time and work.  Remember, you’re not buying a lottery ticket hoping to win a golden jackpot.  </p>

<p>We encounter many people with these ambitions, however they are left shaking their head in confusion – they’ve tried everything, but are still unable to generate any sales.  With a little bit of patience and a better understanding, the goal of this guide is to help you move in the right direction by earning that first sale then building up to greater achievements.  Here are a few questions to ask yourself as you work to earn your hard-earned dollars.</p>]]></description>
         <link>http://www.x10community.com/michaelm/2008/01/a_beginners_guide_to_online_se.html</link>
         <guid>http://www.x10community.com/michaelm/2008/01/a_beginners_guide_to_online_se.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Wed, 23 Jan 2008 14:32:01 -0800</pubDate>
      </item>
            <item>
         <title>IMPROVING YOUR SITE’S PERFORMANCE</title>
         <description><![CDATA[<p>This blog post focuses on how Search Engine Optimization (SEO) tips and increasing page ranking of your website. Due to Google’s popularity as the top search engine, this article focuses on tips to improve SEO and page rank via this venue.</p>]]></description>
         <link>http://www.x10community.com/michaelm/2008/01/improving_your_sites_performan.html</link>
         <guid>http://www.x10community.com/michaelm/2008/01/improving_your_sites_performan.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Wed, 16 Jan 2008 12:27:41 -0800</pubDate>
      </item>
            <item>
         <title>40% Commission on the iconRemote!</title>
         <description><![CDATA[<p>Attention Affiliates!  Earn <strong>40%</strong> commission by selling one of the HOTTEST products to hit the market today --- The iconRemote!</p>

<p>Retail value is at $129.99, and you keep 40% from all qualifying orders!  Look for new banners and creatives, coming soon to <a href="http://www.w10affiliate.com">www.X10Affiliate.com</a>!<br />
</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/04/40_commission_on_the_iconremot.html</link>
         <guid>http://www.x10community.com/michaelm/2007/04/40_commission_on_the_iconremot.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Mon, 09 Apr 2007 15:37:02 -0800</pubDate>
      </item>
            <item>
         <title>Hearing versus Listening</title>
         <description><![CDATA[<p>Just about everybody hears. But only so many people listen.  What’s the difference you may be asking?   Quite a bit actually.</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/04/hearing_versus_listening.html</link>
         <guid>http://www.x10community.com/michaelm/2007/04/hearing_versus_listening.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Tue, 03 Apr 2007 12:15:18 -0800</pubDate>
      </item>
            <item>
         <title>Checking for Overbidding on X10 Keywords</title>
         <description><![CDATA[<p>I received an email from Lonnie this morning who recently signed up for our affiliate program.   In his email he asked about affiliate bidding policies, and how our main rule stated that affiliates must not overbid X10 keywords.  He mentioned that he was unsure of how to check if he was overbidding.</p>

<p align="center"><img src="http://www.x10community.com/images/google_bid.jpg"></p>

<p>A simple way to check is to look at the sponsors area on the top of the search engine.  For instance, If you were to type in “X10” and do a search, your website should not be positioned above X10.com in the paid advertisers area.  If you are, then you must lower your bid amount on your keyword in order to not be in violation of the bidding policies.</p>

<p>Thanks for writing in Lonnie!<br />
</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/checking_for_overbidding_on_x1.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/checking_for_overbidding_on_x1.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Fri, 30 Mar 2007 11:56:33 -0800</pubDate>
      </item>
            <item>
         <title>Calling All Second Language Speaking Affiliates Living in the US or Canada</title>
         <description><![CDATA[<p>Now is a great time to reach out to your market and advertise X10 products!  Do you speak Spanish, French, Chinese, or another dialect in the US or Canada?  Reach out to your fellow language speakers by advertising X10 products!  The best way is to join the X10 VIP Affiliate Program and set up a blog posting about the benefits of X10 in your dialect!  Reach out to your communities and earn 40% commissions on all qualifying sales!</p>

<p>If you need assistance on how to get started, contact the Affiliates Desk at <a href="mailto:affiliates@x10.com">affiliates@x10.com</a>!<br />
</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/calling_all_second_language_sp.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/calling_all_second_language_sp.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Thu, 29 Mar 2007 11:24:30 -0800</pubDate>
      </item>
            <item>
         <title>Affiliate Answers To Your Emails</title>
         <description><![CDATA[<p>Each week, we receive many emails from affiliates and potential affiliates regarding our Advertising program.  In an effort to provide a service to all of you, I plan on publishing several of these letters along with our response.  Here is our first letter from Lonnie.</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/affiliate_answers_to_your_emai.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/affiliate_answers_to_your_emai.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Tue, 27 Mar 2007 09:00:00 -0800</pubDate>
      </item>
            <item>
         <title>Early Reviews on the iconRemote</title>
         <description><![CDATA[<p>As we get ready to receive another shipment of iconRemotes to sell to the public, I wanted to get a gauge out there for some of the early reviews that were coming in from some of the bloggers and authors regarding this product.</p>

<p>Overall, it’s been a pretty positive experience for many of these witers, who are sharing many of the same sentiments we are at X10 regarding the iconRemote:</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/early_reviews_on_the_iconremot.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/early_reviews_on_the_iconremot.html</guid>
         <category>X10 Community</category>
         <pubDate>Fri, 23 Mar 2007 12:31:39 -0800</pubDate>
      </item>
            <item>
         <title>New Article on the iconRemote Just Posted</title>
         <description><![CDATA[<p>Hi everyone.  Still no takers in my free giveaway from yesterdays post.  Start sending me your Top 5 X10 Favorites and why you like each item and you can walk away with a new Video Sender Kit!</p>

<p>You may have noticed that I added a new article on the iconRemote to the community site today.  Many of you know that we sold out on our initial allotment of 100 remotes a few weeks back, and they sold out like hotcakes!</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/new_article_on_the_iconremote.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/new_article_on_the_iconremote.html</guid>
         <category>X10 Community</category>
         <pubDate>Fri, 23 Mar 2007 09:00:00 -0800</pubDate>
      </item>
            <item>
         <title>My TOP 5 X10 Toys</title>
         <description><![CDATA[<p>Someone once asked me “If you had to choose your top 5 favorite X10 products, what would they be?”  Hmmm… interesting question, and the more I thought about it the more difficult it was to choose as there were so many.  But in the end, I put together my Top 5 List.  Yours I’m sure will probably be different, but here’s mine in descending order:<br />
<br><br></p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/my_top_5_x10_toys.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/my_top_5_x10_toys.html</guid>
         <category>About Me</category>
         <pubDate>Thu, 22 Mar 2007 09:00:00 -0800</pubDate>
      </item>
            <item>
         <title>&quot;Blogging For Bucks&quot;</title>
         <description><![CDATA[<p>When many of my affiliates ask me what they can do to increase sales and orders of X10 products, I always ask about their blog.  Some either have a blog, and others are confused as to why a blog would make any difference.  The one thing I realize though is that the majority of these publishers underestimate the power of how a blog can drive sales, especially those who keep one.  The affiliates that do have a blog only write one because they’re told that blogs can help – however, they really have no idea how or why this is so.  I wanted today’s post to focus on explaining the effectiveness of a blog and how you should use it to your advantage.  </p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/blogging_for_bucks.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/blogging_for_bucks.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Wed, 21 Mar 2007 13:01:44 -0800</pubDate>
      </item>
            <item>
         <title>X10… So Easy… It’s Difficult?</title>
         <description><![CDATA[<p>I received a call last week from an affiliate, and we were discussing setup of X10 items.  The one thing that kind of perked my interest was a quote he made that “setting up X10 products was so easy that it seemed difficult.“  I asked him to explain this to me in further detail.</p>

<p>In a paraphrase he was telling me that in reading the Community forums, sometimes people tend to have a tough time setting up their equipment and have problems because they expect it to be difficult.  This leads to frustration on their part and uncertainty as to if they set it up correctly.  He then mentions that sometimes things truly are as easy as they seem and that you really don’t need to question further or look more into detail.  </p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/x10_so_easy_its_difficult.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/x10_so_easy_its_difficult.html</guid>
         <category>X10 Community</category>
         <pubDate>Wed, 14 Mar 2007 12:13:30 -0800</pubDate>
      </item>
            <item>
         <title>The VK59A Has Sold Out!</title>
         <description><![CDATA[<p>Attention X10 Affiliates! The VK59A is now SOLD OUT! We are focusing our efforts on finding a viable alternative to this product in the future.</p>

<p>Currently, any customers looking to purchase this item will receive a free equipment upgrade/replacement featuring the VK82A for a limited time only, until a permanent solution can be decided upon.<br />
</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/the_vk59a_has_sold_out.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/the_vk59a_has_sold_out.html</guid>
         <category>X10 Affiliates</category>
         <pubDate>Tue, 13 Mar 2007 11:23:09 -0800</pubDate>
      </item>
            <item>
         <title>X10Europe.com is Up and Running!</title>
         <description><![CDATA[<p>I usually get a lot of requests from customers, affiliates, and contractors living overseas in 230v countries wanting to purchase X10.com products.  Unfortunately, X10.com only carries products catering to the 110v market and ships only throughout the US and Canada.  So to our friends abroad, I was delighted to see that X10Europe.com was back up and running.  Now you have the ability to once again enjoy your X10 products!</p>

<p>As for our friends in countries on the 110v standard who live outside of the US and Canada, if you are interested in X10 items, I do have a contractor with an overseas distributorship who is willing to work with you.  Send me your emails at <a href="mailto:affiliates@x10.com ?subject=X10 Overseas Inquiry">affiliates@x10.com</a> and I can refer you to this distributor.<br />
</p>]]></description>
         <link>http://www.x10community.com/michaelm/2007/03/x10europecom_is_up_and_running.html</link>
         <guid>http://www.x10community.com/michaelm/2007/03/x10europecom_is_up_and_running.html</guid>
         <category>X10 Community</category>
         <pubDate>Fri, 09 Mar 2007 12:22:35 -0800</pubDate>
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